Feedback — For every business, they need feedback to improve their service. In this aspect with the social services, you can get necessary feedback to improve yourself. This can be attained by the use of customer relations and getting into the opinion of various products. For this feedback attaining, site user should have numerous loyal clients and their ratin should be high. At first, site concern should be about buying upvotes that increase the site traffic. When you have to increase the social signal, you can that gradually increase the site popularity.