Product or Service:
The first thing to consider is the type of product or service you want to promote. If you have a passion for a particular topic, you may want to find an affiliate program that allows you to promote products or services related to that topic. For example, if you are a fan of travel, you may want to promote travel-related products like luggage or travel insurance. If you are not sure what type of product or service you want to promote, you can browse affiliate networks kinds of products that are available. You can also read reviews of affiliate programs to get an idea of what other people are promoting.
Target Audience:
If you are promoting a product or service that is aimed at a small group of people, you will want to find an affiliate program with a smaller target audience. This way, you will have a better chance of reaching your target market. However, if you are promoting a product or service that is aimed at a large group of people, you will want to find an affiliate program with a larger target audience.